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Gay, Lesbian, and Bisexual Information on tv: A Quantitative Analysis Across Two Seasons

Infrequent positive media portrayals of homosexuality could also influence the opinions of heterosexuals. Cultivation concept (Gerbner, Gross, Morgan, Signorielli, & Shanahan, 2002) shows that watching tv influences watchers’ attitudes and opinions through a procedure whereby the entire world as portrayed … Continue reading

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